Let’s look into what Small Business Owners are looking to offer you as customers and how an integrated takeaway business model is changing the look of the food scene across the country.
A Rapidly Growing Segment
As we reflect on the burgeoning food truck trend in Australia, it's clear that what began as a culinary experiment has transformed into a full-fledged cultural phenomenon. The journey of these mobile kitchens has been nothing short of remarkable, carving a distinctive path in the nation's culinary landscape.
Chef-curated takeaway offering in Food Trucks is not only appealing to customers, but narrows in on the margins of Price, Consistency and Value for your business. That dish that may not be popular in a restaurant setting can be experimented and adapted to suit 'Grab-and-Go'. In a simple supply and demand model, we see customer demand in high quality, fresh food, where supply must be affordable and fast. With 5 thousand food trucks across Australia and growing from early 2023, this food-offering segment isn’t slowing down any time soon.
Popular Cuisines and Trends
What are customers searching for when ordering from a Food Truck? (Hint: It’s not Pad Thai). In their simplicity is where Food Trucks find their appeal. BBQ meats, Burgers, Pizza and Brekky are the on the most-wanted list when it comes to mobile food menus and top hashtags such as #Chef and #Hungry allude to why.
For business owners, Smaller Trucks are top ranking in Food Truck Trends of 2023, where attention to detail in smaller menus and simple recipes are paramount to success – and isn’t this what the customer wants anyway?
The food truck movement has also played a pivotal role in reinvigorating local economies. By offering aspiring chefs and culinary artisans a platform to showcase their skills without the hefty investment of brick-and-mortar establishments, food trucks have fostered a culture of entrepreneurship and innovation. Moreover, they've contributed to the vibrancy of street life, drawing communities together and transforming public spaces into lively culinary destinations.
Saucy Recipe Hacks for your Food Truck
Take a look below for some Saucy inspiration from us here at Angel Bay. We’ve put together three tastebud-proof condiments that can be prepped, batched and stored on your truck ready for a big day (and/or night) of fast-paced, hungry trade. Follow the links to find our favourite recipes to pair these saucy numbers with.
Yoghurt Feta Sauce (Vege – and Downright Delicious)
• 200g Greek Yoghurt
• 2 Tbsp olive oil
• 70g Feta Cheese
• 1 Tbsp Lemon juice
• 1 Handful Fresh Mint (leaves, picked, optional)
See our Lamb, Beetroot & Feta Burger featuring this sauce here
Rosemary & Garlic Infused Mayo (Crowd-pleaser)
• 2 Tbsp Olive Oil
• Garlic Clove, crushed
• 1 Tsp Rosemary, finely chopped
• Good-Quality Mayonnaise
See our Angus Beef & Mushroom Burger featuring this sauce here
Classic Salsa (Juicy & Spicy)
• Avocado, pealed, pitted and diced
• Tomatoes, seeded and diced
• Jalapeno Pepper, seeded and minced
• Fresh Lime Juice
• Coriander, chopped
• Refried Beans
See our Breakfast Burrito featuring this sauce here
The growing food truck trend in Australia isn't just about serving food; it's about serving up a slice of culture, community, and innovation. These rolling kitchens have sparked a culinary revolution that transcends traditional dining boundaries, bringing a sense of adventure to every street corner and enriching the nation's culinary tapestry. As food trucks continue to delight taste buds and inspire imaginations, one thing is certain: their journey is far from over, and we can't wait to see where the road takes them next.